THE HOUSE OF FLOWERS

THE HOUSE OF FLOWERS

The Andes is a broad mountain range that crosses the western edge of Latin America, dividing countries, such as Ecuador, into diverse and unique regions.

This landscape of mountains is the reason why these countries’ mountain regions enclose countless microclimates, with windstorms, snowy mountains, valleys and basins, making their flora as diverse as their population. This makes it so that, within these natural regions, we find a diversity of flowers with characteristics as unique as the climates in which they grow.

Roses, in particular, are flowers that are affected by their climate and care; in their petals and colors they reflect what they have received from their environment, and this, in turn, allows them to express a diversity of colors, tones, sizes and shapes within a single country.

Thus, one can find specimens of up to 2 meters, with colors ranging from deep and strong to delicate and pastel, throughout over more than 20 rose varieties. Ecuador is home to 10% of the world’s flora, including more than 25 thousand species of roses, exported to over 106 countries around the world, and which represent 76% of the country’s floricultural export.

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ROSES CULTIVATED

IN HARMONY
with NATURE.

BLOG ARTICLES

LEARN MORE ABOUT THE WORLD OF FLORICULTURE.

MORE THAN JUST A ROSE

Roses have proven to be an object of affection, care, elegance and tradition in a great number of cultures worldwide, each of which appreciates a particular type, shape or color. However, there are certain fundamental characteristics that make a rose a quality product.

THE MEANING OF FLOWERS

Roses are objects full of meaning around the world — they are a symbol of affection, friendship and love — which varies depending on their color, their shape and the place where they are given.

ALTERNATIVE METHODS OF PRODUCTION

Ecuador is an immensely diverse country, and this makes environmental responsibility a fundamental aspect in each stage of our processes. With the goal of reducing our environmental impact, we have restructured our pest and disease control policies